Tourism promotion | JLK INTERNATIONAL
Tourism Promotion
In today’s competitive tourism market, destination promotion can’t be left to chance!
To attract modern travelers, informed, discerning, and looking for authentic experiences, destinations need targeted strategies and real expertise in tourism marketing.
With years of international experience in hotels, airlines, and tour operators, JLK® INTERNATIONAL supports public and private organizations, institutions, and associations in promoting territories and destinations through customized marketing projects.
Our approach starts with a deep analysis of local resources and untapped potential, turning them into practical action plans shared with all stakeholders.
Our goal: strengthen the identity of established destinations and introduce new ones that capture international interest.
We also take it a step further! Using our global commercial network, we bring destinations directly to their target markets through:
Con anni di esperienza internazionale maturata in hotel, compagnie aeree e tour operator, JLK® INTERNATIONAL affianca enti pubblici e privati, istituzioni e associazioni nel valorizzare territori e destinazioni attraverso progetti di marketing su misura.
- Participation in tourism fairs and trade events on behalf of you;
- Organization of Destination Days to showcase territories and services to qualified buyers;
- Tailor-made promotional activities and international campaigns.
At the same time, we bring buyers and the press directly to the destinations, letting them experience the territories firsthand through:
- Exclusive Fam Trips for tour operators and international trade media;
- Targeted B2B meetings with local suppliers, fostering networking and building meaningful business relationships.